London-based Isometric has raised $40 million to scale an AI-driven certification platform for industrial markets, a funding round that underscores how investors are backing verification tools, leveraging the AI boom to expand its business beyond its already considerable scope.
Investors Bet On AI Certification Market With Isometric
Isometric AI company was founded in 2022 by Eamon Jubbawy, co-founder of identity-verification firm Onfido. Less than four years in the market, and Isometric has just announced its Series A on June 22, 2026. According to EU-Startups, the round was led by AVP, with participation from Lowercarbon Capital and Plural, plus personal investment from John Doerr and Walter Kortschak. The firm says the capital will help it expand beyond carbon removal into broader industrial certification use cases.
The company’s pitch in the market is straightforward, and that is to use AI agents to process large volumes of evidence faster than traditional manual reviews, while keeping human experts in the loop for final judgment. In practical terms, this means data from sensors, satellite imagery, laboratory tests, and supply-chain records can be cross-checked in a continuous manner, instead of being sampled in small batches.
That matters because it shows that certification is not just a back-office task. The firm is showing that certification can determine whether a project gets financed, whether a product enters a market, and whether a company can stand behind a climate claim. In sectors where buyers, regulators, and lenders increasingly demand proof, the speed and reliability of verification can directly affect revenue and, therefore, directly affect the performance of a company.
Isometric is targeting the broader industrial certification market, which Boston Consulting Group (BCG) valued at $350 billion. While BCG’s valuation is merely an estimate, it shows the potential of the market that Isometric is playing in and the scale of the opportunity if digital verification tools become more widely adopted.
Why Eamon Jubbawy’s Pitch Matters
Jubbawy’s background is part of the investment story because he helped build Onfido to become one of Europe’s best-known identity verification companies before its acquisition by Entrust in 2024. That history gives Isometric credibility with investors who want to see a founder with experience building regulated infrastructure products.
However, while Onfido helped establish trust in digital identity, Isometric is trying to do something similar for physical-world industrial claims, while leveraging artificial intelligence (AI). If the company can demonstrate that AI improves speed without weakening the standards of the certifications, then it could become a category leader in a fast-growing niche, given its faster turnaround compared to regular certification companies.
“For decades, certification has meant a manual process that could take 12 months or more, and the industrial economy has been held back by the belief that you can be fast or you can be accurate, not both. Our agentic certification platform, Certify, changes that,” Jubbawy explained.
Isometric’s pitch isn’t completely fool-proof, as certification systems are only as good as the underlying data. Since industrial projects often rely on fragmented records, inconsistent reporting, and third-party inputs, the success of an AI-assisted verifier will depend on transparent methods, strong oversight, and clear liability rules.
Jubbawy’s AI certification pitch also has to deal with developing policies. This comes at a time when AI is facing more intense scrutiny due to its rapid popularity, and governments and international standards bodies are increasingly tightening rules around green claims and carbon markets. This move to ensure accurate reports from companies creates great opportunities for firms like Isometric, but it also means that they will have to continuously improve to deal with the ever-changing rules of reporting.
Nevertheless, the funding round suggests that investors are taking a bet that AI won’t just automate generic office work, but will also become part of the trust layer for industrial finance. If that thesis proves right, then certification software could become an important piece of the infrastructure stack supporting clean energy, carbon removal, and heavy-industry decarbonisation.
Jubbawy also revealed that they have top companies worldwide as part of Isometric’s customer base. “Our certification is relied upon by Microsoft, Anglo American, JPMorganChase, Boeing, and over 200 industrial projects around the world. This round makes Isometric the best-capitalized certifier in the carbon markets, and what comes next is the rest of the industrial economy,” he said.